About us Hanover is a leading award-winning communications consultancy that advises enterprises, institutions, and individuals on building recognition and enhancing reputation. At Hanover we are united in our common belief that good healthcare is one of the most important things we can have, and we want to play an active role in evolving and improving it. We are a collective of smart, curious people that think differently. We live by our shared values. These guide our work and build our inclusive, open and collaborative culture. We sum it up in two words: UNCOMMON SENSE. Hanover is part of AVENIR GLOBAL’s powerhouse of specialist communications consultancies. Find out more about Hanover and working for us. ROLE OVERVIEW
We are looking for an experienced and entrepreneurial digital communications professional with a proven track record of working in the pharmaceutical industry. The Digital Health Lead will sit within Hanover’s Health practice to develop and implement breakthrough digital solutions across our portfolio of healthcare clients in multiple geographies. They will link in closely with the Digital practice in Hanover to share best practice across the company. The successful candidate will have a broad knowledge and understanding of the multi-channel digital healthcare landscape, from social channels to digital platforms and apps, from experiential marketing to emerging technologies. They will be hungry to grow our digital client base and revenue, and deepen our team’s capabilities. Hanover Health has been an integral part of the Hanover Group’s overall growth. In 2020, we won the PharmaTimes Charity Team award and were shortlisted for an award at the Communique Awards and PRWeek 2020 Specialist Consultancy of the Year, and we retained our PharmaTimes award in 2021. We work for a broad mix of healthcare clients including, but not limited to, pharmaceutical and medical technology companies, healthcare service providers and charities to deliver award-winning programmes. PRIMARY RESPONSIBILITIES:
• Work collaboratively with healthcare account teams to drive digital strategies and campaigns
across a range of channels
• Provide timely and relevant strategic advice to clients and account teams in regard to using
digital solutions to enhance products and brands
• Proactively build strong relationships with senior client contacts and industry stakeholders
• Gain a thorough understanding of our clients’ markets, audiences and stakeholders
• Collaborate with the Hanover Strategy & Insights team to undertake detailed research and
insight as required to provide analysis and intelligence for internal healthcare account teams,
clients and new business proposals
• Regularly monitor the digital and tech landscape to identify new developments that could
impact and inform client activity
• Actively contribute to new business pitches from crafting proposals and budget estimation,
to pitch presentations
SKILLS & EXPERIENCE:
• Proven track record of experience working with pharmaceutical companies in either a
product marketing or digital communications role, within a consultancy or in-house environment
• A strong understanding of digital healthcare regulations and compliance requirements as well as the evolving digital and tech landscape in the pharmaceutical industry
• Ability to drive a joined-up strategic and tactical digital / social ideation approach • Thorough understanding of user behaviour and how to use data and insights to inform our
digital strategy • Excellent digital project management skills • Proven new business development and networking abilities as well as strong presentation
skills WHAT WE OFFER
As well as competitive salaries, we offer employees a generous benefits package which includes: • Annual performance-related bonus, with additional bonuses linked to new business and long
service • Healthcare insurance and company pension scheme • Flexible and hybrid working policies, with eligibility to apply for a sabbatical after 2 years’
service • Summer Fridays – and early Friday finish all year round • Employee Assistance Programme, including Hanover Healthy Minds forum with trained
Mental Health First Aiders and mental health coaching • Family-friendly policies, including full pay for 18 weeks during maternity/adoption leave,
enhanced paternity and shared parental pay, parental coaching and clothing allowance for pregnant employees
• Support for employees who are going through menopause or fertility treatment, including paid time off and monthly contribution towards HRT prescriptions
• Subsidised gym membership and ‘LiveSmart’ wellbeing workshops • IN Network, a global working group dedicated to Diversity, Equity & Inclusion - workstreams
include gender, ethnicity, socio-economic background, working parents and LGBTQ+ • Trailblazer of the Month award for outstanding contribution, Lunch & Learns and an
opportunity to win an Out of Office activity fund
• International secondments across Hanover and AVENIR Group consultancies in Europe, Middle East and North America
• Cycle to work scheme and interest-free loans
Hanover is an equal opportunities employer, committed to encouraging a balanced workforce
within our company and the wider industry.